380 - Exploring Siren Affiliates with Alex Standiford: redefining affiliate marketing strategies

On the podcast today, we have Alex Standiford talking about his innovative approach to affiliate programs through his new plugin, Siren Affiliates, which is unlike any other affiliates system you've used. Alex gets into the specifics of Siren and its user interface, explaining how rewards are divided, what actions earn points, and what events trigger point calculations. He emphasises the ability of third-party developers to extend these components, allowing for a high degree of customisation. If you’re interested in a truly new and unique approach to affiliate programs that fosters collaboration and fairness among affiliates, this episode is for you.